Beverage franchises tend to specialize in areas such as coffee, tea, smoothies, and juice. Specialty beverages continue to be popular because they’re relatively inexpensive, convenient, and accessible to all income levels. The success of specialty beverages aligns with overall growth in specialty foods, especially those that cater to health-related products that promote energy or health. Together, specialty foods and beverages account for about 20% of all food and beverage purchases.
