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The table below offers a collection of data aimed at giving potential franchisees a glimpse into their market landscape. Click Read More to delve deeper, uncovering additional information to assist you in making a well-informed decision. These insights are tailored to highlight the opportunities in your city as you consider a franchise purchase.
Key Data Points for Medford, Oregon | ||
Data | Medford, OR | Nationwide |
---|---|---|
Population | 86.2 thousand | 333.2 million |
Proj. 5 Year Population Growth | 7.4946% | 0.5% |
Median Household Income | $97,967 | $74,580 |
Median Age | 39.22 | 38.9 |
Residents per Business | 1 to 16 | 10 to 1 |
Annual Household Expenditures | $2.31 billion | $23.9 trillion |
City Data retrieved from https://sitesusa.com/Data |
The data indicates a robust average household income in Medford, with an estimated average of $97,967 in 2023, projected to rise to $111,349 by 2028.
Read MoreMedford's annual consumer expenditure on food and beverages is substantial, at $339.63 million in 2023, reflecting a significant market opportunity for food-related franchises. Franchises that offer fast-casual dining, specialty foods, or health-conscious menus could thrive, especially with an increase in household income allowing for discretionary spending on eating out.
With a median age of homes at 43.8 years and a majority being detached units (66.1%), there is potential for franchises in home services in Medford. The growth in home values, with a substantial portion in the $300,000 to $399,999 range, indicates homeowners may invest in maintaining and improving their properties. Services such as landscaping, remodeling, and maintenance could find a ready market, particularly with 63.0% of homes being owner-occupied and the presence of older homes that may require upgrades or repairs.
The data shows that a significant number of households have vehicles available (62,638 total vehicles), with an average of 1.9 vehicles per household. Given that 37.8% of households have two vehicles available, there's a clear need for automotive services. Franchises offering vehicle maintenance, repair, and detailing could capture a share of this market.
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