Nothing boosts your mood more than getting into a sparkling clean car. 78% of individuals surveyed said driving a clean car makes them feel like their life is more together. In addition to promoting your self-image, a clean car can help to extend the life of your car and its cosmetic appearance. Owning a car wash franchise can help you cash in on people's desire for their car to look good!
The first thing you notice when a vehicle pulls up isn’t necessarily the make or model—it’s whether or not that vehicle is clean. A clean vehicle always looks great, even if it is an affordable model from a common brand. People from all walks of life like to keep their vehicles looking sharp, but many people don’t have the time to do the work themselves—or they simply don’t want to. Either way, as a car wash franchise owner, you can fill this need and make countless vehicles sparkle.
A Surprisingly Large Market
You might not think of car washing and detailing as a big business, but it definitely is! This industry accounts for around $12 billion in revenue on an annual basis, and that figure has been growing steadily in recent years. You’ll still have your work cut out for you to carve out a meaningful place in your local market, but rest assured that the demand is in place. With the experience and resources of an established franchise on your side, you can gain traction in the market faster than you would be able to on your own.
It’s All About Service
Even with the strength of a proven brand behind you, finding success in the car wash and detailing industry is all about delivering outstanding service. This is a market where just so-so isn’t going to cut it. Customers want great results to feel like they are getting a fair value for their investment.
Franchise owners in this space tend to be good with people, building strong relationships that lead to repeat business as the months and years go by. There are no specific skills or experiences required to get started with this type of franchise, but be sure that you are committed to outstanding customer service before you go in this direction!
