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The table below offers a collection of data aimed at giving potential franchisees a glimpse into their market landscape. Click Read More to delve deeper, uncovering additional information to assist you in making a well-informed decision. These insights are tailored to highlight the opportunities in your city as you consider a franchise purchase.
Key Data Points for Reston, Virginia | ||
Data | Reston, VA | Nationwide |
---|---|---|
Population | 62.83 thousand | 333.2 million |
Proj. 5 Year Population Growth | -1.6212% | 0.5% |
Median Household Income | $187,673 | $74,580 |
Median Age | 38.55 | 38.9 |
Residents per Business | 1 to 13 | 10 to 1 |
Annual Household Expenditures | $3.29 billion | $23.9 trillion |
City Data retrieved from https://sitesusa.com/Data |
Given the data for Reston, VA, the restaurant franchise industry presents several promising opportunities. Firstly, the estimated average household income in 2023 in Reston is $187,673, with a projected increase to $203,525 by 2028. This high income bracket suggests a market with significant disposable income, which could support higher-end or specialty restaurant franchises.
Read MoreFor home-based franchises, the significant portion of Reston’s workforce operating from home (47.4%) is a strong indicator of potential market demand. With an estimated average household net worth of $1.18 million, the economic capacity for investments in home-centric services is evident. Home-based business services such as virtual assistance, online marketing, and consulting are well-positioned to thrive.
In the realm of home services, the data suggests a lucrative opportunity for franchises offering home improvement and maintenance in Reston. A notable 65.1% of housing units are owner-occupied, and with an owner-occupied median home value of $629,671, there is significant potential for businesses that cater to home renovations, landscaping, cleaning, and repair services. Moreover, the high median household income of $152,804 suggests that homeowners have the financial flexibility to invest in maintaining and upgrading their properties, which is favorable for home service franchises.
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