Press Release

YogaSix Celebrates International Yoga Day with Opening of 150th Studio

In Less Than Five Years of Franchising, YogaSix Celebrates Latest Milestone with Debut of Dana Point Studio, Becomes Largest Franchised Yoga Brand in the World

IRVINE, Calif.--(BUSINESS WIRE)--Boutique fitness, and particularly yoga, has made a huge comeback in the past year, and YogaSix is on the forefront of that boom, surpassing yet another impressive milestone in time for International Yoga Day today. The fast-growing boutique yoga brand backed by Xponential Fitness announced today it has opened its 150th studio in Dana Point, California in less than five years of franchising. As people flow back into their in-person workout routines, YogaSix is prepared to meet the demand, having opened 21 new studios opened since the beginning of 2022 and becoming the largest franchised yoga brand in the world.

The 150th studio is owned by Beth Georges, a multi-unit franchise owner of YogaSix and Club Pilates locations in Southern California. To celebrate Dana Point opening, the studio is offering new guests their first class for free and entering them to win a YogaSix Starter pack (yoga mat, towel, block, one month of free membership) after attending their first class. Nationally, YogaSix is offering newcomers their first month of membership for $66 and also has a special summer 6-pack available for purchase.

“We are extremely proud of how quickly YogaSix has grown to 150 studios over the last few years, and we could not have done it without the hard work and dedication of our talented franchise partners,” said Lindsay Junk, President of YogaSix. “With many more studios in development, this milestone is only the beginning of our journey to revive one of the world’s oldest practices and make yoga more accessible and inclusive to all.”

Along with the Dana Point studio, YogaSix has recently debuted locations in Las Vegas, NV; Louisville, KY; Coconut Creek, FL; Shrewsbury, NJ; and Naperville, IL, among other cities. Additionally, newly signed franchise agreements in Phoenix, AZ; Sacramento, CA; Atlanta, GA; Albany, NY; and Asheville, NC will help YogaSix continue its rapid growth in the coming years. The company also has an international presence in Saudi Arabia.

One of YogaSix’s primary goals is to eliminate the exclusive and elitist stigma that often surrounds yoga and revive the practice in a modern way that is inclusive, accessible and empowering. With world-class instruction, YogaSix offers diverse yoga and fitness programming that includes movement and intensity to help customers achieve their fitness goals. Utilizing modern language and offering six core formats – Y6 101, Y6 Restore, Y6 Slow Flow, Y6 Hot, Y6 Power, and Y6 Sculpt Flow – YogaSix’s classes are meant to encompass every fitness level, whether the focus is on deep stretching, stress relief or breaking a sweat.

To continue to build on its momentum, YogaSix is actively seeking qualified franchise partners in various cities across the nation. Headquartered in Irvine, CA, YogaSix is backed by Xponential Fitness, a curator of leading brands in boutique fitness. YogaSix offers potential franchisees the opportunity to be part of an exciting brand with tremendous support, infrastructure and knowledge. The total investment to open a YogaSix franchise is $294,836 - $499,236.

ABOUT YOGASIX:

Founded in 2012, YogaSix is a boutique yoga brand that offers a broad range of heated and non-heated yoga classes, boot camp style fitness classes and meditation accessible to all. Class formats include Y6 101, Y6 Restore, Y6 Slow Flow, Y6 Hot, Y6 Power and Y6 Sculpt Flow. Classes at YogaSix eliminate the intimidation factor that many people feel when trying yoga for the first time, offering a fresh perspective on one of the world's oldest fitness practices. Ranked on Entrepreneur Magazine’s Fastest-Growing Franchises and Top New Franchises in 2021, YogaSix is headquartered in Irvine, California and backed by Xponential Fitness, the largest franchisor of boutique fitness brands.